“The owner of POLKA always goes around the world to purchase new trendy items and introduce them in Japan.”

“In branding POLKA, I visually expressed the passion, pioneering spirit, novelty, and many interests that are the identity of POLKA.”

“I created a modern and fun logotype by using the ‘polka dot,’ which is also the origin of POLKA’s name, and then extracted the dots used in the logotype to create an original pattern of four randomly arranged dots of various sizes. It expresses POLKA’s interest, pioneering spirit, passion and fun, and the assertion of modern individuality.”